Post How Dineout cut customer acquisition costs by 30% July 20, 2021July 16, 2021Attribution, UAby Jonathan Raveh
Post NBC Universal Believes It’s Time To Embrace Measurement for TV July 16, 2021July 15, 2021Analytics, Attributionby Jonathan Raveh
Post SKAdNetwork postbacks: A welcome update for advertisers June 9, 2021June 8, 2021Apple, Attribution, Privacyby Jonathan Raveh
Post Apple Hasn’t Cracked Down On Fingerprinting. Yet. But it will June 7, 2021June 3, 2021Apple, Attributionby Jonathan Raveh
Post 5 Reasons Why Marketers Might Push Back on Replacing MTA May 13, 2021May 11, 2021Attribution, UAby Jonathan Raveh
Post Multi-touch attribution: Success is a journey April 20, 2021April 19, 2021Attribution, UAby Jonathan Raveh
Post A Guide to Your Mobile Measurement Partner’s iOS 14 SKAdNetwork Changes March 26, 2021March 25, 2021Apple, Attribution, Privacyby Jonathan Raveh
Post The long-standing challenge of ad measurement and attribution March 1, 2021February 28, 2021Attribution, Marketingby Jonathan Raveh
Post AppsFlyer launches predictive analytics for post-IDFA mobile apps and games February 12, 2021February 11, 2021Analytics, Attribution, UAby Jonathan Raveh
Post AppLovin to Acquire Adjust February 4, 2021February 4, 2021Ad Networks, Attribution, Funding / M&Aby Jonathan Raveh
