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26FebFebruary 25, 2021

Predictive marketing explained – why it matters

Predictive marketing explained – why it matters

Analytics · UA

Spain’s Wallapop raises $191M at an $840M valuation for its classifieds marketplace

Spain’s Wallapop raises $191M at an $840M valuation for its classifieds marketplace

Medisafe raises $30M for predictive AI that reminds people to take their pills

Medisafe raises $30M for predictive AI that reminds people to take their pills

Funding / M&A · Health & Fitness

Black Hat ASO: How It Works and Why You Shouldn’t Do It?

Black Hat ASO: How It Works and Why You Shouldn’t Do It?

How Apple Search Ads Differentiated Top Charts Yoga Apps

How Apple Search Ads Differentiated Top Charts Yoga Apps

Apple Search Ads · Lifestyle

25FebFebruary 24, 2021

Chinese mobile games are gaining ground in the US

Chinese mobile games are gaining ground in the US

Unity: More people play games during the week than on the weekend

Unity: More people play games during the week than on the weekend

Engagement · Games

Google finally adds Apple’s app privacy labels to Gmail app

Google finally adds Apple’s app privacy labels to Gmail app

Apple · Google · Privacy

Insights From IKEA’s Chief Digital Officer

Insights From IKEA’s Chief Digital Officer

eCommerce · Marketing

Roblox Shares to Begin Trading March 10

Roblox Shares to Begin Trading March 10

Funding / M&A · Games

24FebFebruary 23, 2021

How Supersonic Accelerated User Acquisition with TikTok

How Supersonic Accelerated User Acquisition with TikTok

Games · Social · UA

How Headspace Can Win Over Calm in Mindful Marketing

How Headspace Can Win Over Calm in Mindful Marketing

IronSource acquires video and playable ad platform Luna Labs

IronSource acquires video and playable ad platform Luna Labs

Ad Networks · Funding / M&A

App marketing startup App Radar acquires Spanish startup TheTool

App marketing startup App Radar acquires Spanish startup TheTool

ASO · Funding / M&A

Dating ASO Review: Match vs Bumble

Dating ASO Review: Match vs Bumble

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